Best Online Courses for Digital Marketing
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Udemy Digital Marketing Masterclass
Udemy offers a Digital Marketing Masterclass which includes a range of 23 online courses covering everything from social media to email marketing.
The masterclass teaches core methods on how to use various digital marketing strategies, ways to improve brand identity, increase conversions and sales and much more.
It includes over 30 hours of on-demand video, articles as well as guides and checklists available for download. Users can access the courses on mobile, PC and TV and a certificate is provided when completed.
Skillshare Digital Marketing Training
Skillshare offers multiple digital marketing courses to learn a range of skills from advertising to social media and content marketing.
It provides courses from as little as 15 minutes up to over four hours, ranging across core topics such as Instagram marketing, SEO, LinkedIn strategy and more.
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Skillshare has several courses available for free once signed up, with two months free access to others which follows a monthly subscription that provides access to other tutorials and training programs.
Coursera Digital Marketing Specialization
Designed primarily for beginners, the program does a good job of introducing novice digital marketers to the world of online marketing. But the course’s open availability, plus lack of mentored guidance and access to expert instructors can make the program challenging for self-learners. Unlike some of the other courses on this list, Coursera’s offering does not include on-demand support for premium customers.
Google Academy for Ads
Google Academy for Ads offers free bite-sized courses on Google's online advertising products, including AdWords, Programmatic, and DoubleClick.
The classes cover all of Google's best practices on ads and digital strategy and can be completed at any place and time from laptops or mobile devices.
Alison Diploma in E-Business
Alison is a massive online learning community of more than six million registered users, with standards-based and certified courses offered absolutely free of charge. Developed by free online courses pioneer Mike Feerick, Alison was founded in 2007 and was the first MOOC (massive online open course) provider.
LinkedIn Learning Marketing Training and Tutorials
LinkedIn Learning (formerly Lynda.com) offers a huge range of marketing training and tutorials which teaches you how to develop, implement and measure a marketing strategy. The course combines the latest digital tools and techniques with traditional marketing skills.
Hubspot Academy Inbound Digital Marketing Course
Hubspot provides a free online Content Marketing Certification course, which includes a curriculum of 12 individual courses which each offer two to three videos.The course is delivered to teach students how to develop a good content strategy as part of inbound marketing efforts to attract new customers and convert website visitors into leads.
Access to the free courses is available after sign-up. There is a certificate provided upon completion of the exam which consists of 60 multiple choice questions.
Source:
1. https://www.computerworlduk.com/galleries/careers/best-online-courses-for-digital-marketing-3676515/
2. https://www.inc.com/larry-kim/top-5-free-online-courses-for-digital-marketers.html
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